One-Stop Shopping for the Older Adult in Your Life.
Everything you need to make caregiving a little easier—all in one place.



Joe's Picks
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Zip-Shoulders V Top for WomenZip-Shoulders V Top for Women
- Regular price
- from $46.50
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- from $46.50
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CareZips Unisex PantsCareZips Unisex Pants
- Regular price
- $44.59
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- $44.59
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Slick Chicks Women's UnderwearSlick Chicks Women's Underwear
- Regular price
- from $26.00
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- from $26.00
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Bella's Everyday Makeup KitBella's Everyday Makeup Kit
- Regular price
- $79.95
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- $79.95
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Bella's Go-To Clothing Box for Women (4 total items!)Bella's Go-To Clothing Box for Women (4 total items!)
- Regular price
- $185.00
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- $185.00
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Joe's Go-To Clothing Box for Men (4 total items!)Joe's Go-To Clothing Box for Men (4 total items!)
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- $149.50
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- $149.50
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Men's Medimoto by Friendly ShoesMen's Medimoto by Friendly Shoes
- Regular price
- from $99.00
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- from $99.00
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Women's Medimoto by Friendly ShoesWomen's Medimoto by Friendly Shoes
- Regular price
- from $99.00
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- from $99.00
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Grandma Storybook Box (Basic Version)Grandma Storybook Box (Basic Version)
- Regular price
- $42.95
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- $42.95
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Grandma Storybook Box (Deluxe Version)Grandma Storybook Box (Deluxe Version)
- Regular price
- $75.95
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- $75.95
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Grandpa Storybook Box (Basic Version Only)Grandpa Storybook Box (Basic Version Only)
- Regular price
- $42.95
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- $42.95
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“Just Because” Gift Box & Care Package“Just Because” Gift Box & Care Package
- Regular price
- from $70.99
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- from $70.99
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“Just Because” Memory-Care Gift Box & Care Package“Just Because” Memory-Care Gift Box & Care Package
- Regular price
- from $37.99
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- from $37.99
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Companion Pet Golden Pup from Joy for AllCompanion Pet Golden Pup from Joy for All
- Regular price
- $129.99
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- $129.99
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Companion Pet Kittens from Joy for All (3 Adorable Choices)Companion Pet Kittens from Joy for All (3 Adorable Choices)
- Regular price
- $109.99
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- $109.99
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WalkWise Smart Walker AttachmentWalkWise Smart Walker Attachment
- Regular price
- $39.99
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- $39.99
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Audio Fox Wireless Speaker System for Hearing ImpairmentsAudio Fox Wireless Speaker System for Hearing Impairments
- Regular price
- $199.95
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- $199.95
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Amplified SOS Alert Phone by ClearSoundsAmplified SOS Alert Phone by ClearSounds
- Regular price
- $179.95
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- $179.95
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Activity Book Bundle | 4 Wonderful Coloring BooksActivity Book Bundle | 4 Wonderful Coloring Books
- Regular price
- $42.80
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- $42.80
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"My Family's Dates"| Wall Calendar with Your Photos"My Family's Dates"| Wall Calendar with Your Photos
- Regular price
- $49.95
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- $49.95
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Women’s Classic Long-Sleeve BlouseWomen’s Classic Long-Sleeve Blouse
- Regular price
- $79.00
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- $79.00
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Adjustable-Height Cane with Offset HandleAdjustable-Height Cane with Offset Handle
- Regular price
- $12.99
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- $12.99
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Unisex Anti-Slip Socks (6-Pack)Unisex Anti-Slip Socks (6-Pack)
- Regular price
- from $27.95
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- from $27.95
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Barrier Protective Cream with Zinc Oxide & Manuka HoneyBarrier Protective Cream with Zinc Oxide & Manuka Honey
- Regular price
- $7.99
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- $7.99
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Bath Safety Grab BarBath Safety Grab Bar
- Regular price
- $27.95
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- $27.95
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Bath Towels (3-Pack)Bath Towels (3-Pack)
- Regular price
- from $19.95
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- from $19.95
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Beam N Read USB Power KitBeam N Read USB Power Kit
- Regular price
- $19.95
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- $19.95
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Beam N Read LED Hands-Free LightBeam N Read LED Hands-Free Light
- Regular price
- from $19.95
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- from $19.95
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Bed Underpads (4 Options)Bed Underpads (4 Options)
- Regular price
- from $24.95
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- from $24.95
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Bedside Toilet with Padded Seat & ArmBedside Toilet with Padded Seat & Arm
- Regular price
- $199.95
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- $199.95
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Blankets: Choose from 5 OptionsBlankets: Choose from 5 Options
- Regular price
- from $18.95
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- from $18.95
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Body Wash (Choose from 3 Brands)Body Wash (Choose from 3 Brands)
- Regular price
- from $8.95
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- from $8.95
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Book Bundle | 6 Books of InspirationBook Bundle | 6 Books of Inspiration
- Regular price
- $47.80
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- $47.80
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Books for Family Caregivers | 2 Great Recommended ReadsBooks for Family Caregivers | 2 Great Recommended Reads
- Regular price
- $35.90
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- $35.90
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Brain Book Bundle | 5 Advanced Activity BooksBrain Book Bundle | 5 Advanced Activity Books
- Regular price
- $52.75
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- $52.75
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Brookstone Heated BlanketBrookstone Heated Blanket
- Regular price
- $44.50
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- $44.50
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Burt's Bees Facial Cleansing TowelettesBurt's Bees Facial Cleansing Towelettes
- Regular price
- $8.95
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- $8.95
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Calvin Klein Bath TowelCalvin Klein Bath Towel
- Regular price
- $18.50
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- $18.50
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Cardinal Health Raised Toilet SeatCardinal Health Raised Toilet Seat
- Regular price
- $24.95
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- $24.95
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Compression Socks for WomenCompression Socks for Women
- Regular price
- $15.95
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- $15.95
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Commode Liners with Absorbent Pads (12 Pack)Commode Liners with Absorbent Pads (12 Pack)
- Regular price
- from $23.50
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- from $23.50
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Conair Hair Brush (2-Pack)Conair Hair Brush (2-Pack)
- Regular price
- $6.50
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- $6.50
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CordLess Fall-Prevention Alarm with Floor-Mat SystemCordLess Fall-Prevention Alarm with Floor-Mat System
- Regular price
- $199.95
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- $199.95
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Cottonelle Flushable WipesCottonelle Flushable Wipes
- Regular price
- $6.95
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- $6.95
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Cozy Open-Back Fleece Robe for WomenCozy Open-Back Fleece Robe for Women
- Regular price
- from $45.50
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- from $45.50
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Daytime Incontinence BoxDaytime Incontinence Box
- Regular price
- from $39.95
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- from $39.95
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Denture Wash: Choose from 2 BrandsDenture Wash: Choose from 2 Brands
- Regular price
- from $11.50
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- from $11.50
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Donna Disposable Shower Caps (15-Pack)Donna Disposable Shower Caps (15-Pack)
- Regular price
- $9.95
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- $9.95
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Dove Sensitive-Skin Bar SoapDove Sensitive-Skin Bar Soap
- Regular price
- $5.50
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- $5.50
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Drive Steel Patient RollatorDrive Steel Patient Rollator
- Regular price
- $69.95
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- $69.95
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The Joe & Bella Story
In 2012, after my grandmother fell one too many times despite in-home care, our family made the decision to move her into an assisted-living community. We believed she no longer had the physical capability to live safely at home.
Bella's Blog
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Living with Dementia: How a Diagnosis Changed Everything
Janice Swink lives with her husband, brother, and two children in Kentucky. She was diagnosed with frontotemporal dementia in 2015, and has been do... -
The Next Generation of Caregivers
Part 2 of our interview with Lucinda Koza, the founder of i-Ally. Lucinda shares her experience becoming her father's full-time caregiver at a young age and her life mission advocating for Millennial family caregivers.
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Becoming a Caregiver at 30: How a Shocked Millennial Persevered [Part 1]
Lucinda Koza, the founder of i-Ally, shares her own experience becoming her father's full-time caregiver at 30.
CUSTOMERS LOVE JOE & BELLA!
Jill K."Thank you, Joe & Bella. You just made our life so much easier. We especially love the automatic reordering so my 82-year-old dad doesn’t run out of anything anymore!"
Marla G.“Wow. I’m so happy to find Joe & Bella, as I’ve been searching too many sites to find the growing list of things my mom needs, as her needs change. I'm grateful all these products are together in one place."
Richard R. & Mary F."We appreciate all of the advice included on the site. It’s one thing to find new products, but it’s another to understand the depth of care that goes into all these decisions. Thanks for understanding!"
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