Customer Stories: How Joe & Bella Changed Our Daily Routine
At Joe & Bella, we're more than just an adaptive clothing company—we're in the business of transforming daily life for our customers. The real impact of our innovative designs is best told through the words of those who experience them every day. Here are four stories that capture how the right clothing can make all the difference.
"The Magnets Made Him Giggle Again" – Brian J.
When Brian noticed his husband's grandfather struggling with everyday tasks, he took a chance on Joe & Bella's magnetic button-down shirts—and discovered something unexpected: joy.
"Grandpa just loves the button down! It looks like most shirts in his closet, so he was happy with the style," Brian shares. "But the magnets! So easy to open and close, even with his tremors and fading eyesight."
What touched Brian most wasn't just the practical solution, but the emotional response: "He loves hearing all the magnets click together and actually giggles a little bit each time!"
Sometimes the smallest innovations—like replacing traditional buttons with hidden magnets—can bring back moments of delight that physical challenges had taken away.
"Preserving Pride and Independence" – Daniel C.
For many of our customers, maintaining independence isn't just about convenience—it's about dignity. Daniel's father exemplifies this perfectly.
"My dad's been slowing down a bit and struggling with things like buttons. He's a proud man and doesn't like getting help," Daniel explains. What made the difference? A shirt that looked familiar but worked differently.
"It looks like all the other clothes he wears, but the magnetic buttons are super cool. He actually smiles each time they close, and likes showing off how quickly he can open and close the shirt with his one good hand. And, here’s the unexpected thing: these shirts are so great, I just bought two for myself! And, when my younger brother saw them, he bought one for himself, too! No more buttons!"
The right clothing doesn't just solve practical problems—it restores confidence and preserves the essential dignity of dressing independently.
"From Anxiety to 'Click, Click, Done'" – Bill M.
When Bill's mother moved to assisted living, he noticed how the smallest daily tasks had become sources of stress and anxiety—particularly getting dressed.
"Take the everyday task of positioning a little button so it inserts sideways into a closed slot... seven times. Well, my mom has a tough time holding a fork to her mouth, let alone 'thread a needle' with fingers that can't feel or position a tiny button."
The transformation was immediate when they discovered Joe & Bella: "I showed my mom this beautiful blouse and how the buttons magically attach. Mom just brought the right and left sides of the collar together and 'click, click, click'—all the magnets connect. That's it."
The result? "My mom is so happy she can 'button' her blouse herself. No stress, minimal movement. Thank you Joe & Bella for making everyday anxiety now gone!"
"Life-Changing Side Zippers" – Ina P.
For six months, Ina lived in oversized sweatpants, feeling self-conscious whenever she wanted to go somewhere that required more formal attire. Then she discovered our side-zip pants.
"When they arrived and I tried them on, I realized my life was about to change!" she shares. "The pants are well-made, the zippers are not only well concealed, but well-made! The zipper length allows me easy access to my leg bag no matter its placement."
What impressed her most was the quality and durability: "To me the important thing I considered is whether or not the zippers will last after constant wear and washing? Not to worry, they will."
Her conclusion says it all: "Love, love, love these pants!"
These stories represent just a small sample of how Joe & Bella's thoughtfully designed clothing is changing lives every day. From bringing back smiles to restoring independence, our mission is to make getting dressed easy again—without compromising on style or quality.
Have your own Joe & Bella story? Share it with us at stories@joeandbella.com

